Investigating millennial homeownership with the Urban Institute #SpentOnRent

Published July 10, 2018

Updated October 17, 2025

Better
by Better



Today we’re excited to announce the launch of our #SpentOnRent campaign, along with the release of the Millennial Homeownership Report, a comprehensive look into the challenges millennials face when it comes to buying a home. We sponsored this report by the Urban Institute as part of our goal to create a national conversation about how the public and private sector can work together to solve the homeownership crisis faced by the next generation of Americans.


Some learnings from the study:

  • Falling behind: Millennials are 8% less likely to own a home than previous generations – that’s 3.4 million people who are renting instead of owning.
  • Rent burdened: Almost half of 18-34 year old households spend more than 30% of their income on rent.
  • Inherited opportunity: Americans are almost 11% more likely to own a home if their parents did.
  • Racial divide: The black millennial homeownership rate for 18-24 year olds was just 13.4% in 2015, compared to 39.6% for whites and 24.6% for Hispanics.
  • Credit mismatch: The median credit score among millennials is 640. The average mortgage borrower? 733.
  • Costly education: If a person’s student debt increases from $50,000 to $100,000, their likelihood of owning a home decreases by 15%.

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